That article even if starting from good intentions kind of upsets me.
First: 'Le Francais est mort, vive le Francais' I know it's a classic one but seriously if you want to make french more attractive don't make it a remnant of monarchy or show 'supremacy' as your first point. Who wants to study a language that sound so 'archaic'.
Second: mort French enrollment has not drop under the 1960 number so don't be alarmist. Pressure is not the best place to thinking from.
I agree looking at the numbers that French is less popular, and it is good to think about ways to boost it, however, I'm not sure that the way presented in the article is that pertinent.
So it says that it is going to rethink French, well not that much... in fact the French they are talking about is still and always the same: Parisian French. They sure make some note that to re-boost the language we have to integrate other Francophone parts but still as satellites of that 'chosen' version of French. And the choice of that French is reflected in the aspects they see as symbolic of French: aesthetic and transformative. Enlightenment through French! (why did I bother to learn another language?) On that I like Erin post, it really reminds us of 'old-colonial discourses'.
I think that to start to look at a way to 'save' French teaching from that point of view is not the best because the categories used are in fact reducing students to use on stereotypes to express what they think of a language. It is clear in the questions (14) give three words that you associate with the language.
Also, to want to save French by emphasizing what is already its attractive points / negative points ( depends who is looking at it) don't sound that challenging ... if fact it sounds has changing nothing at all.
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